The pet food brand announces that it is now certified B Corporation™ (B Corp), a prestigious certification that formalizes its commitment to people, planet and pets.
SAN DIEGO, September 7, 2022 /PRNewswire/ — The Honest Kitchen, a San Diego producer of natural, human-grade pet foods, supplements and treats, today announced that it has successfully completed the rigorous evaluation process to become a Certified B Corporation™, the benchmark in corporate social and environmental performance. The company was reincorporated as a public benefit corporation in early 2021.
“We’ve been rooted in the principles of conscious decision-making, such as sourcing non-GMO products, many organic ingredients, and higher animal welfare meat standards since our inception,” said Lucy Postin, Founder and Integrity Director of The Honest Kitchen. “We believe it is our responsibility to continue to raise the bar for ourselves and becoming a B Corp is the perfect next step to cement our continued commitment to lasting positive impact by using our business as a force for good. .”
Certified B companies work to reduce inequality and poverty, positively impact the environment, and build stronger communities by harnessing the power of business. Approximately 5,000 companies worldwide have successfully earned B Corporations certification, which balances profit and purpose by meeting the highest standards of social and environmental performance, public transparency and legal accountability. The certification process for a company to become a B Corp is no small feat and requires a meticulous, top-down audit of policies, procedures and practices in five categories: governance, workers, customers, community and environment.
Becoming a Certified B Corporation provides The Honest Kitchen with a more formal framework for future growth and conscientious decision-making. Policies the company has implemented as part of its B Corp certification include prioritizing minority and women owned and operated suppliers, increased local sourcing, further reductions in environmental impact through packaging and distribution choices, monitoring and continuous improvement of workforce diversity (particularly at leadership levels within the organization), animal welfare standards further improved and the integration of even more organic and fair trade certified ingredients.
“Formalizing our policies and practices to become a certified B Corp has really allowed us to set and execute goals on how we take care of our employees, such as tracking and increasing diversity and equity within our workforce, increasing paid volunteer time for our team and improving benefits,” said The Honest Kitchen CEO, Michael Greenwell.
The news follows the company’s recent announcement of Global Animal Partnership (GAP) certification for the chicken used in several of its recipes. GAP is one of the largest and most comprehensive animal welfare food labeling programs in the world. North America and is an important step in The Honest Kitchen’s ongoing commitment to humane animal welfare practices in its supply chain.
“We are thrilled to have a company like The Honest Kitchen join the ranks of Certified B Companies,” said Sarah SilvermanDirector of Marketing and Communications, B Lab US/Canada. “This recognition marks the company’s continued commitment to sustainable sourcing, animal welfare, thoughtful production methods and caring for its workers both internally and throughout the supply chain. supply.
About Honest Cooking
The Honest Kitchen was founded by Lucy Postin in 2002 in San Diego, California, with a mission to help as many animals as possible regain their health through good nutrition. They produce a full line of complete and balanced human grade pet foods, including dry, dehydrated and wet foods; as well as treats; top hats; hydration boosters; and a top-selling digestive supplement. The Honest Kitchen was the first-ever human grade pet food, meaning the finished product meets human food production standards (unlike conventional pet food which is food grade). Every Honest Kitchen product is made with uncompromising quality and safety standards by an animal-loving company. For more information, visit www.thehonestkitchen.com.
About B Lab:
B Lab is a non-profit organization that serves a global movement of people using business as a force for good. B Lab initiatives include B Corp certification, administration of B Impact management programs and software, and advocacy for governance structures such as the Benevolent Society. B Lab’s vision is of an inclusive, equitable and regenerative economic system for everyone and for the planet. To date, there are more than 5,000 Certified B Corps in 150 industries and 70 countries, and more than 70,000 companies use the B Impact assessment. Visit bcorporation.net for more information.
SOURCE The Honest Kitchen, Inc.